by Audri | Sep 1, 2026 | Uncategorized
Turning Construction Technology Into Market Adoption, Pipeline & Growth About the author: Audri Wadsworth is a marketing executive with more than 15 years of experience at the intersection of construction, AI, SaaS, product innovation and go-to-market strategy....
by Audri | Apr 20, 2026 | Events, Field Marketing, Trade Show
Most companies approach field marketing for events with check-the-box style marketing. The ones that win treat them like media channels. If you want my candid thoughts: Most event marketing is forgettable, and wildly expensive. But that’s not how we run the...